Guyana’s number one mobile communications provider Digicel, has launched its highly anticipated summer promotion dubbed D’ BIMMER FLEX. Digicel customers are in for a treat this summer with a slate of prizes and events designed to make Guyana sizzle with heat from Essequibo, all along the West Coast, then along the East Coast to Berbice, up the Linden Highway and culminating in the heart of Georgetown.

This year, two fabulous BMW Coupes are available to be won by customers who collect the letters B-I-M-M-E-R. To get these letters, customers have to top up their Digicel account with a $500, $1000 and $2000 Bimmerflex Card, when they scratch the card there will be a letter on the back of each card; collect these letters to spell BIMMER. When these letters are collected, customers instantly win $100,000 cash, plus gain entry to the draw to win one of the two BMW’s. In addition to the big car prize, there are other very attractive Bimmer Flex promotion prizes which, includes, (1) BlackBerry Pearl Flip phone giveaway each week and $5000 credit daily shared equally between five (5) lucky Digicel customers.

Digicel had long promised customers that the summer promotion was going to be bigger and better than ever been done before and the company certainly delivered on its promise. During the launch of the promotion, at the D’ Summer Flex Concert, customers got a glimpse of the (2) beautiful white BMWs and persons in the crowd were indeed thrilled by these stylish new rides, which could be theirs every time they top up their Digicel phones with Bimmer Flex Cards this summer.

Digicel Head of Marketing, Donovan White said, Digicel couldn’t wait to launch this fabulous promotion since it adds enormous value to their customer’s experience. “We feel very satisfied to know that we are delivering an exceptional service to our customers all across Guyana, D’BIMMER FLEX promotion is an indication of the value Digicel places on giving back to our customers. With our customers saying ‘My Digicel Matters to me’ we certainly hope with this promotion, we have provided one more reason why this is so”

“D’Bimmer Flex promotion will be executed across Guyana with 6 scheduled events, for which the details will be unveiled in the coming weeks,” White concluded.

This promotion begins midnight June 27 and ends midnight September 11, 2009. The draws for the BMWs are scheduled for August 10 and September 19, each winner will have with their new ride, one year free insurance and one year service warranty from the local BMW dealers, Prestige Motors.

The BMW 116i is the only vehicle in its class featuring rear-wheel drive; 50:50 weight distribution; a longitudinally-mounted engine and an advanced aluminum multilink suspension.